The mission: produce 12-part YouTube web series documenting DIY home energy saving tips, blending entertainment and education.

FortisBC How-To Web Series

Background: FortisBC’s legacy content had run its course, so it was time to tackle a major video refresh. Using archived clips as a reference point, I was tasked to supervise script development. Working with video production company, Media Button, twelve scripts were drafted and subsequently produced on location in North Vancouver. During pre- and post-production, I played the part of executive producer, providing creative direction and commentary.

Noteworthy: Twelve original Instagram reels were also produced in tandem, employing a more casual, social-friendly tone of voice.